Tuesday, April 03, 2007

Discover StoresOnline

The StoresOnline website says, “Discover the advantage you can have with StoresOnline's eCommerce training and powerful technology.” But a New Zealand woman says she paid the Web company over $23,000 and received almost nothing in sales.

According to an article in the April 3 issue of The Dominion Post, Karen Clunie paid $6500 for a starter pack, $1000 for financing, $14,000 for coaching and support packs, and $1800 to register her company in the United States. Her six online “stores” realized total sales of $80.

In 2006, StoresOnline paid 175 Australians $680,000 to resolve charges of misleading and deceptive practices.

New Moon finds it distressing that the actions of companies like StoresOnline may damage the prospects of legitimate online firms.

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